PlantSoul
A Mobile Application Designed to Simplify the Indoor Plant Care Process
PlantSoul is an application designed to simplify plant care for indoor plant lovers. True to its name, PlantSoul offers a complete solution to plant care needs. Users can identify plants, add them to their garden, set reminders, diagnose diseases, and access a community for tips and information.
What is PlantSoul?
Problem Statement
The popularity of indoor plants surged after the COVID-19 pandemic, with many people embracing the joy of having and nurturing indoor greenery. However, two significant issues have emerged. Firstly, busy lifestyles make it challenging for individuals to remember their plant care routines. Secondly, there is a widespread lack of knowledge about proper plant care, leaving many people in need of expert advice and guidance. To address these challenges, our team has decided to design a plant care mobile application, providing users with the necessary tools and support for their plant care journey.
Business Goals
Simplifying the plant care process
Encouraging people to build a green community and share their tips and information
Providing trusted resources for plants and taking care of them
Encouraging sustainability by providing educational content, community encouragement, and encouraging green behaviors
Problem Identification
The popularity of indoor plants surged after the COVID-19 pandemic, with many people embracing the joy of having and nurturing indoor greenery. However, two significant issues have emerged. Firstly, busy lifestyles make it challenging for individuals to remember their plant care routines. Secondly, there is a widespread lack of knowledge about proper plant care, leaving many people in need of expert advice and guidance. To address these challenges, our team has decided to design a plant care mobile application, providing users with the necessary tools and support for their plant care journey.
Objective Setting
Simplifying the plant care process
Encouraging people to build a green community and share their tips and information
Providing trusted resources for plants and taking care of them
Encouraging sustainability by providing educational content, community encouragement, and encouraging green behaviors
To better understand and empathize with our users, we began by identifying their needs, preferences, behaviours, and concerns regarding the plant care process. We conducted a survey with 10 questions and shared it with diverse demographics.
Not Interested
Very Interested
Survey
Interviwe
To continue, we conducted interviews with potential users to gain insights into their past experiences with plant care and to understand their preferences for features in the application.
Key takeaways:
Users prefer an app that allows them to customize their plant care schedules.
People want to receive reminders for various plant care tasks, with soil change and watering being the most important.
Competitive Analysis
We started exploring different plant care apps with similar features to gain a better understanding of the existing features, identify gaps, and feed this information into our design. We carried out a comprehensive analysis of these platforms to understand their overall structure and functionalities such as:
My Plants, Tasks, Identify, Diagnose, Community, Care Tips, Personalized Reminders, Explore
Having explored similar apps, we ensured we are designing a seamless journey for the user in our design